Churn Risk Analyzer
Computes churn risk score from support tickets, NPS, usage trends, and engagement. Generates retention actions when risk is high.
How it works
Inspect the data fetches, transforms, gates, and output this recipe runs.
Data fetch
account
account-reader-hubspot
Fetch reader from hubspot
▼
Process (32 steps)
check_account
guard
Stop if account is missing
ticket_risk_raw
math
Calculate account support ticket count 90d times 10
is_ticket_high
compare
Check if ticket risk raw is greater than 100
ticket_risk
switch
Map is ticket high to one of: true, false
nps_shifted
math
Calculate account nps score plus 100
nps_normalized
math
Calculate nps shifted divided by 2
nps_scaled
math
Calculate nps normalized times 10
nps_risk
math
Calculate 100 minus nps scaled
usage_risk_raw
math
Calculate 100 minus account product usage trend
is_usage_negative
compare
Check if usage risk raw is less than 0
usage_risk
switch
Map is usage negative to one of: true, false
engagement_risk_raw
math
Calculate account days since last positive engagement times 3
is_engagement_high
compare
Check if engagement risk raw is greater than 100
engagement_risk
switch
Map is engagement high to one of: true, false
part_ticket
math
Calculate ticket risk times 0.25
part_nps
math
Calculate nps risk times 0.25
part_usage
math
Calculate usage risk times 0.3
part_engagement
math
Calculate engagement risk times 0.2
sum_weights
math
Calculate part ticket plus part nps
sum_remaining
math
Calculate part usage plus part engagement
churn_risk
math
Calculate sum weights plus sum remaining
churn_risk_ge_threshold
compare
Check if churn risk is at least setting ai threshold
should_ai
all
Check if all conditions are true
hashed_account
hash_replace
Anonymize sensitive fields for safe AI processing
skip: step.should_ai equal false
ticket_issue
compare
Check if ticket risk is greater than 50
nps_issue
compare
Check if nps risk is greater than 50
usage_issue
compare
Check if usage risk is greater than 50
engagement_issue
compare
Check if engagement risk is greater than 50
ai_context
pick
Keep only specific fields from
skip: step.should_ai equal false
ai_plan
ai-prompt
AI generates a response from a custom prompt
skip: step.should_ai equal false
overall_summary
to_summary
Format results as a summary card
risk_checklist
to_checklist
Format results as an actionable checklist
▼
Output
summary
overall_summary
checklist
risk_checklist
ai_analysis
ai_plan
Settings
Configurable at install. Defaults shown — change them anytime in Recued.
enable ai
toggle
=
on
ai threshold
number
=
50
Uses (2 ingredients)
Ingredient
account-reader-hubspot
account-reader-hubspot
Legacy
AI Custom Prompt
ai-prompt
Trust & control
What installing this recipe would let it do. Recued grants these permissions at install — review them there before approving.
What it's allowed to do
Read
Legacy
AI Custom Prompt
read-only
1 more isn't listed here. You'll see it at install.